Here’s the hard truth: most people obsess over failure. Why things went wrong. Why the deal didn’t close. Why the client walked away. But here’s the twist—you don’t learn how to win by analyzing failure. You learn to win by studying success.
Rob Hatch nails this concept in Success Frames. He says if you want to unlock what motivates and inspires you, you’ve got to focus on your wins. Think about it: when was the last time you dissected a big win? A closed deal, a loyal client, or a flawless risk audit? If you’re like most people, you probably didn’t. You moved on. Big mistake.
The Power of Success Frames
A Success Frame is the blueprint of what worked. It's the DNA of your best performance. When you analyze it, you uncover patterns and behaviors that set you apart. That might mean identifying how you built trust with a skeptical prospect, or understanding why your last strategy kept costs down and compliance high.
But here’s the kicker: Success Frames don’t just show you what worked—they reveal what motivates you. They tap into the actions and decisions that light you up and keep you going. And that’s where the magic happens.
How to Build Your Success Frames
Here’s your three-step game plan:
- Reflect on a Win
Think back to a major success. Write down everything—what you did, how you felt, what tools you used, and the obstacles you overcame. Don’t leave out the small stuff. - Spot the Patterns
Look for the common threads. Did you ask better questions? Build stronger relationships? Or maybe you leaned into your expertise when others hesitated. Those patterns are your success habits. - Apply the Frame
Next time you face a challenge, pull out your Success Frame. Ask yourself, What worked last time? How can I replicate that success here?
Why This Matters Now
In a world where trust is scarce, success breeds trust. Clients and teams want to work with people who have a proven track record. When you showcase what’s worked before, you build credibility and confidence.
So, stop obsessing over what didn’t work. Start doubling down on what did. Because the more you study your successes, the more you’ll understand not just how to win—but how to win your way.
Your Next Move
Take 10 minutes today. Reflect on your biggest win this year. Build your first Success Frame. And then? Watch how your motivation, confidence, and results go through the roof.